Whenever I run into a friend I haven’t seen in a while, they always mention the adventures that I post on Facebook.
My journey as a software innovator began over 35 years ago, in 1988, when I developed a program to help radio stations organize their playlists—years before I earned my degree in Electrical Engineering. From the very beginning, I have been driven to design software that enhances business effectiveness and efficiency.
That first spark of innovation also ignited my entrepreneurial spirit. I quickly recognized both the demand for my solution among program managers and the risk of it being copied across broadcasting groups. To protect its integrity, I began licensing
my software for commercial use. Soon, other developers approached me to protect their software as well, and I realized I had discovered a niche: product activation and licensing technology.
I founded SoftwareKey.com to help companies optimize the value of their products with innovative licensing and activation solutions. SoftwareKey technology is actively running on millions of computers worldwide and powers the licensing and eCommerce for many well-known companies. Over the decades, I’ve earned the trust of thousands of software businesses worldwide. My clients know they can bring me complex challenges, and I will deliver new systems that protect their ideas, empower their growth, and increase profitability.
I innovate for the innovators so that together, we can revolutionize digital solutions.
My deep experience in how technology interacts with the world gives me a unique perspective. I combine a strong background in systems and processes with an ownership mindset—aligning myself with what my clients want to achieve and the obstacles they face.
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During COVID, I found myself stuck in an all-too-familiar situation: waiting in a long line. It sparked a new wave of thinking. I saw how many opportunities exist to help the service industry generate more business while dramatically improving the customer experience.
After 34 years of helping software companies maximize their revenue, I decided it was time to put my knowledge and expertise to work for another industry in need of innovation. With EnRoute, I am now focused on helping restaurants, barbershops, and other service providers maximize effectiveness, efficiency, and profitability. Along the way, I have patented three algorithms (and should have patented a fourth, but that is a story for another day), with several more patents currently pending.
The service industry has struggled long enough. It’s time to give them the same innovative advantage that I’ve delivered to software companies for decades.
All my best,
I help businesses find creative ways to use technology to maximize Effectiveness, Efficiency, and Profitability.
Are you a software developer, business owner, service provider, or technology lover?
I’d like to help you determine the most effective, efficient, and profitable systems implementation for your company. Schedule a call so we can start innovating together.
I help businesses find creative ways to use technology to maximize Effectiveness, Efficiency, and Profitability.
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